Request for Proposals for 2b’s Digital Needs Assessment

By July 11, 2019 Uncategorized

2b theatre company has received Canada Council funding through the Digital Strategy Fund to hire a consultant to conduct a Digital Needs Assessment. With consideration of 2b’s capacity and resources available, the consultant will help 2b see opportunities, identify relevant digital skills to develop, and set goals to advance the organization’s digital maturity.

Project Background:

In the past two years, 2b has taken steps to improve its digital maturity in a variety of areas. A new responsive website with a portal for interested presenters strengthens our engagement with audience and stakeholders. Updated database and newsletter systems will improve the way we track information about our target audiences and will give us new insights. A change to our digital filing system streamlines internal processes. Livestreaming events and performances allows 2b to disseminate its work via a new medium to more audiences.

To date, 2b’s digital strategy has been more responsive than proactive. We have addressed our most urgent digital needs without taking the time to step back to consider how to best align our digital strategy with our broader organizational priorities. By conducting a digital needs assessment, we hope to identify digital opportunities and hone in on specific digital goals for 2b.

This digital needs assessment will coincide with a strategic planning process conducted by arts consultant Barbara Richman (scheduled to begin September 2019 and to be completed in 2020, prior to 2b’s year end in August 2020). It is our intention to finalize our digital needs assessment before the strategic plan is complete to ensure that its findings can be incorporated into the final strategic plan. We feel that beginning the digital needs assessment around the same time as the strategic planning process would be advantageous as we will have the company’s broader goals front of mind.

The Consultant must identify digital goals for 2b and identify the gaps between the current state and where we need to invest.

Sample questions:
i. What infrastructure, actions, and programs should 2b prioritize
when it comes to the use of digital tools?
ii. How digital should 2b be (vis-à-vis other means by which 2b
fulfills its corporate mission)?
iii. How does 2b benefit from improving our digital skills?

Project Timeline:

Please include a proposed project timeline in your proposal.
Project must be completed between September 1 and December 31 2019.

Proposal Requirements:

  1. Letter of Introduction
    a. Provide a summary of why you are a good fit for this project.
  2. About You
    a. Outline your relevant experience.
    b. Outline your relevant services.
    c. Attach biographies and/or resumes of relevant team members.
  3. Examples of Relevant Experience
    a. Provide examples/case studies of past similar work you have conducted.
  4. Budget Breakdown
    a. Refer to the Schedule of Fees (below).
  5. Knowledge of Industry
    a. Demonstrate an understanding of the context in which 2b theatre company
    operates (arts sector, performing arts, theatre, touring, artist-driven organization).
  6. Work Plan and Approach
    a. Describe your work plan, deliverables, working style, and approach.

Schedule of Fees:

The project budget is fixed at $10 000 CAD. All quoted budget fees must include incidentals (travel, accommodation, printing, telephone, etc) but exclude HST. Please note that 2b theatre company is based in Halifax, Nova Scotia and any necessary travel to Halifax should be accounted for in your budget breakdown.
Please provide a proposed payment schedule.

Employer Information:

2b theatre company strives to stimulate the mind and awaken the spirit by producing theatre that is innovative and challenging. We create, produce, present, and tour original work nationally and internationally. Our work is part of the evolution of contemporary theatre aesthetics.

We are also an incubator, central to a thriving national theatre community, that offers a range of creation, performance, and production opportunities for arts professionals from Halifax and beyond.

Additional Information

Click Here for more information on the request for proposals and details on how to apply and how applications will be evaluated.

Submission information:

Please send required proposal materials and applications to
Please direct any questions or additional information to

Close Date: Monday, July 29, 2019.

2b theatre company is an equal opportunity employer. We encourage submissions by people of all ethnicities and cultural backgrounds.